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Accredited by Sense & Respond Learning

Objectives & Key Results

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Objectives & Key Results

Align your company with OKRs through human-centred goal-setting. Everyone has a customer – even those in HR, marketing, legal and finance. OKRs help your organisation set goals that keep the humans you serve at the top of mind.

Based on Jeff Gothelf and Josh Seiden’s best-selling book, Who does what by how much?, this masterclass in Objectives and Key Results teaches a mindset shift: that the only meaningful way to set goals and measure success is through changes in human behaviour. This class is delivered in partnership with Sense & Respond and includes on-demand video learning to reinforce the material before and after each live session.

Who should attend?

This class is for:

  • Leaders who want to align their organisations around customer outcomes
  • Transformation teams implementing OKR frameworks
  • HR partners supporting organisational alignment initiatives
  • Product Managers connecting product strategy to business goals
  • Strategy teams translating vision into actionable objectives
  • Anyone responsible for aligning work with meaningful outcomes

No prior OKR experience is required.

What is the class?

The Objectives & Key Results class is delivered as four × two-hour live online sessions, designed to blend lecture, discussion, and practical exercises. The class is limited to 20 participants, ensuring open dialogue, real-time feedback, and practical coaching.

Participants will learn how to define meaningful OKRs, map customer outcomes, and align goals across teams through shared understanding and prioritisation. You’ll practise writing OKRs that are inspirational, concrete, and actionable, and that keep the customer at the centre of your organisation’s efforts.

The areas of focus are:

Understanding OKRs – what they are, and why they matter.

Customer-Centric Goals – defining who your “customer” is regardless of your role.

Outputs vs Outcomes – identifying measurable behavioural change rather than deliverables.

Writing Excellent OKRs – clear, human-centred, and achievable objectives.

Continuous Practice – building OKRs into an ongoing cycle of improvement.

Alignment & Agility – creating shared purpose and responsiveness across the organisation.

What will you achieve?

✅ Create Customer-Centric Goals
Write OKRs that keep customer outcomes at the centre of your organisation’s efforts.

✅ Drive Real Alignment
Transform OKRs from reporting tools into powerful drivers of change.

✅ Engage Your Teams
Master techniques to get teams excited about shared objectives.

✅ Measure What Matters
Develop skills to track and evaluate progress towards meaningful outcomes.

✅ Implement Immediately
Leave with practical tools you can use from Monday morning.

What are the benefits of attending an OKR class with Optilearn?

Many organisations use OKRs without ever unlocking their full potential. When you take this class with Optilearn, you’ll gain:

  • A human-centred approach that keeps customers and employees at the heart of every objective
  • Real-world exercises using your organisation’s own goals and challenges
  • A small, collaborative environment limited to 20 participants
  • Flexible scheduling in 2 × 2-hour sessions over a few weeks
  • Access to on-demand video learning and post-class materials to deepen your practice
  • Practical coaching from experienced OKR practitioners in partnership with Sense & Respond
Course overview

This class is for those wanting an engaging, activity-based experience focused on writing customer-centred OKRs. Ideal for teams or leaders seeking alignment, clarity, and measurable, human-focused outcomes.

1 half-day or 2 x 2 hrs

Remote or In-person

Would your organisation benefit from our Objectives & Key Results class?

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Objectives & Key Results courses

Optilearn's Objectives & Key Results course schedule.

Unfortunately there are currently no courses listed.

Please get in touch with us to discuss a private class for your organisation. Alternatively you can view our course schedule below.

Course schedule

Frequent questions

Still have a question

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    Frequent questions

  • Full access to the class, an emailed copy of the resources used (for your personal use only), expert training by an accredited trainer and where applicable, free assessment attempts and more. For all classes that are accredited by Scrum.org, you will typically receive a 40% discount to the next level assessment, a thank you package sent to your home address, lifetime certification and also an alumni discount with Optilearn so that all future course bookings receive 10% off.

  • Yes, full attendance is required to be processed as an attendee.

    We accept that life gets in the way sometimes, and emergencies do happen, but we expect all learners to have the days cleared in their calendar. It is at the trainer’s discretion as to whether you have missed too much to be accredited (typically, missing more than an hour is not accepted). In this case, you will not receive a refund or the assessment codes. Don’t worry though, in these cases we will accept you onto a future class at no further cost, but we are not liable for any costs you incur due to this.

  • Absolutely not. When making payment we will request your home address, but you do not have to give it to us (a business address is perfectly acceptable). We simply use this to send a thank you package to the address provided if you have booked a qualifying class.

    You will never receive any marketing to your home address. If you have any concerns over how your data is used, please contact us and we will be happy to assist.

  • For some of our classes we will ask you for your country, or the participant’s country of residence (not the nationality). This is because we try to maintain parity in our pricing based on where the participant will be joining the class from. You may see these options referred to in some material as primary, secondary or tertiary and these are determined by our accrediting body.

    Based on the information found here: https://www.scrum.org/become-professional-scrum-trainer/supporting-world we will select the correct pricing for you after you enter your country. We reserve the right to ask for proof of your residence in order to process a booking.

  • The first thing to do is to contact us. Although we always recommend public classes as a better option due to the diversity of thought and experience available to the learners, we accept that sometimes organisations would like a private experience just for their employees.

    They are available for any class, virtual or in-person – we can even offer delivery in a variety of languages. Typically, it becomes cheaper to arrange a private offering when you exceed seven learners in a single class, but please contact us to explain your requirements so that we can provide a detailed quotation.

  • Depending on the class chosen, it will equate to a minimum of eight hours per day (including lunch). For example, our two-day Professional Scrum Master classes are often scheduled to run between 0830-1630 on two consecutive days. When split across more than two days, class hours will differ but they are made clear at the time of booking.

  • For most classes, we reserve the right to cancel if less than four learners are due to attend. In terms of the maximum, we are able to handle up to twenty for a virtual offering or thirty in-person. Having said this, our average numbers are between six and ten. 

  • As soon as you make payment you will receive a confirmation email (if you don’t receive it, it’s likely your spam filter or an incorrect email address being listed). If you didn’t receive anything, please contact us as soon as possible. Beyond that initial email, all learners will receive instructions seven days in advance of the class start date (again, if you don’t receive anything, please contact us). These details will include joining instructions (for virtual classes) or meeting instructions (for in-person classes) alongside any preparation work required.

  • Sometimes. Depending on the class you are booked onto, we may ask you to read some blogs, watch some videos, or most commonly, read the Scrum Guide (for Professional Scrum classes only). All of this information will be included in your welcome email sent seven days before the class is due to start. If you are someone who likes to get ahead and study, please contact your specific trainer requesting pre-study information and they will be happy to provide you with guidance.

  • There are a lot of variables to take into account for this question, and so we’d recommend taking a look at our Terms and Conditions.

    In short though, if you cancel more than ten days before the start date you will be offered a full refund or the opportunity to move dates at no cost. Cancellations with less than ten days’ notice will provide a 50% refund, but we will still try to accommodate a date move at no cost. In all cases, we reserve the right to deduct any costs (typically payment processing fees or any packages shipped to your address) from your refund.

  • If the class is cancelled or rescheduled due to our trainer’s availability or circumstances broadly within our control, we will provide a full refund or date change at no cost, with no deductions made. Most commonly, cancellation is done due to low numbers of registrations and we do so to ensure the quality you have paid for (which includes interactions with other learners) is delivered.

    We appreciate this can be disappointing and we always aim to keep cancellations to a minimum.

  • They are too numerous and hard to detail. Often, we find that people favour the in-person connections of an in-person class due to the ‘water cooler’ discussions, activities that require physical space and also the opportunity to minimise the distractions of home-working. However, our virtual classes utilise Mural and Zoom as our collaboration tools, and increasingly we are our finding that our learners are choosing the option for remote learning.

    We cover the same material, in much the same ways, but the experiences are simply, different. If you’d like to discuss which option may suit you better, please contact us and we’ll be happy to advise.

  • You can pay via card, bank transfer, PayPal or international bank transfer. All currency payments are made in GBP by default, although we can arrange payment in USD by prior agreement. We can also request payment via invoice although please note that payment must be received at least 48h before the class start date. We are willing to onboard with your organisation’s financial department, but in our experience this requires a significant lead time.

    If none of these payment methods are suitable, please contact us and we will try and work with you to provide an alternative.

  • For virtual classes, if you or your business are resident in the UK then you will incur a 20% VAT charge on your purchase total. If you are external to the UK (inc. the EU) then there will be no VAT due. Full VAT receipts are available upon request. For in-person classes in the UK, VAT is charged to all learners as the delivery is within the zone where VAT is applicable.

  • Yes! Our business is supported by great referrals from our previous learners. To make a referral, please tell the participant to include your name/referral information in the ‘Additional Information’ field of their booking. Once they have made a purchase, we will pay a referral fee of up to 10% of their invoice value.

    Unfortunately, you must refer them before they make the purchase otherwise it will not be considered.

  • For all classes accredited by Scrum.org you are eligible for a specific amount of PDU credits which can be used as proof of your continued professional development. These credits vary based on the class you take, and are given based on class attendance rather than passing the assessment. You can find more information about PDUs and how to claim them here: https://www.scrum.org/support/can-i-claim-pdus-attending-scrumorg-course

  • For each class listing you will see the trainer scheduled to deliver that class. If your question is specific to that class, then please contact them directly. If your question is about an Optilearn process or something more generally, then please contact us as [email protected] and a member of our team will get back to you.

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